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WEBFI-WordPress-How to Use FOMO on Your WordPress Site to Increase Conversions



If you’ve heard of FOMO (Fear of Missing Out) or social proof then you may have wondered how to include them on your site. FOMO is a psychology principle to create anticipation and excitement for a product to help customers make a buying decision faster. In this video, we’ll show you how to properly use FOMO on your WordPress site to increase conversions.

–Links–

►partner affiliate link https://smashballoon.com/
►written tutorial https://www.wpbeginner.com/wp-tutorials/how-to-use-fomo-on-your-wordpress-site-to-increase-conversions/

–Top Resources–

Use Promo Code WPBVIP
►Best WordPress Contact Form Plugin https://wpforms.com/wpbeginner
►Best WordPress Analytics Plugin https://www.monsterinsights.com/
►Best Lead Generation Plugin https://optinmonster.com/
►Best WordPress SEO Plugin https://aioseo.com/
►Best Landing Page Builder for WordPress https://www.seedprod.com/
►Best WordPress Giveaway Plugin https://rafflepress.com/

–Related Videos–

►WordPress Tutorial – How to Make a WordPress Website for Beginners https://www.youtube.com/watch?v=DvbFBxKcORA
►WordPress Gutenberg Tutorial: How to Easily Work With the Block Editor https://www.youtube.com/watch?v=JjfrzGeB5_g
►What is SEO and How Does it Work? https://www.youtube.com/watch?v=JjfrzGeB5_g
►How to Install a WordPress Theme https://www.youtube.com/watch?v=ZIPQRQLAz90

For this tutorial we will be using the TrustPulse plugin found here:

https://wordpress.org/plugins/trustpulse-api/

With the plugin installed and activated, there will be a TrustPulse section in your admin area that when you visit we will need to click the Get Started for Free or connect your existing account if you have a TrustPulse account already. There is a free plan for up to 500 sessions a month that includes a 14day free trial period.

Create your account, add a new site to the TrustPulse site, and in your dashboard create a new campaign to use. You will be able to select any of the sites you have connected to TrustPulse and your type of campaign depending on your preference.

You can select the language, how to refer to your visitors, the message text for your content, as well as where the link should go to for users clicking the notification. This is only a few of the different customization options depending on how you want your social proof to appear to your visitors. There is even the option to track different user activity for those interacting with these messages.

For a second option, you can take a look at OptinMonster here:

https://optinmonster.com

For OptinMonster we will be using their Floating Bar optin to bring attention to your users. Name the campaign and select the site you would like it to appear on and you will be brought to the OptinMonster customization area to rework the campaign to match the design, location, timing, interaction method, and text you want for your site to make it work for you.

Connect your OptinMonster account to the OptinMonster plugin with your API key to have your campaigns selectable in your admin area. Choose to go live with the campaign you’re wanting and it will start to appear on your site. We recommend only using one at a time to prevent conflicts and user confusion.

If you liked this video, then please Like and consider subscribing to our channel here for more WordPress videos.
https://www.youtube.com/subscription_center?add_user=wpbeginner

Feel free to take a look at the written version of this tutorial here:
https://www.wpbeginner.com/wp-tutorials/how-to-use-fomo-on-your-wordpress-site-to-increase-conversions/

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4 Comments

  • thomas dacquin ongui ongui on August 27, 2019

    Hi
    Thanks for the value in that video
    I am interested in opening soon my dropshipping store but I would like you guys to advise me cause I want to buy a laptop for than project and I dont know which one to buy, what criteria should it have ? A laptop of 500€ is it enough ? Or do I need a very powerful one like a 1500€ laptop or more ?
    Your light on that concern will be fully appreciated
    Thanks…

  • Deep Space on August 28, 2019

    What about making tutorial on how do you add that 'Over 1,320,000+ Readers' that is on the right side of your wpbeginner site?

  • Hussein Salloutah on March 29, 2021

    Thanks for the great video, one question though, how do I change the name of the country?
    Right now it shows location in the US and my website is not even in English!

  • WPBeginner - WordPress Tutorials on November 10, 2021

    How to Automatically Tweet When You Publish a New Post in WordPress ► https://www.youtube.com/watch?v=J_5bFBnLHoc

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