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WEBFI-WordPress-Technical SEO Tutorial: 5 Simple SEO Tips for Higher Rankings



Technical SEO is critical for your site’s success. In this video, you’ll learn the basics of technical SEO and how to use that knowledge to improve things on your site like site speed, proper image sizing, image compression. Making sure your site is able to be seen by Google, and be crawled and indexed by Google.

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The most common accidental step that is missed is under Settings, Reading that the Search Engine Visibility section is checked which will prevent Google and other search engines from indexing the content properly. This can be caused by a coming soon plugin or when you’re just starting out it can sometimes be set by your hosting.

For creating the sitemap we’re using the Yoast SEO plugin found here:
https://wordpress.org/plugins/wordpress-seo/

With the basic setting covered, you would want to ensure you submit your sitemap to Google so they know the entirety of the content on your site. Using the Yoast SEO plugin, under SEO, General settings for the plugin you will want to ensure that the XML sitemap is enabled.

Click on the question mark next to the XML Sitemap option to bring up your sitemap and copy the URL to paste it into Google’s search console. Once the sitemap is submitted to Google it can normally take up to 48 hours to have your content fully indexed on Google.

Now that your site is indexed, we would recommend checking the site’s speed and fixing any errors with the speed and optimization. While there is a score, don’t focus on getting a full 100 or an A in the ranking, it is only a suggestion and with the multitude of sites out there, it cannot account for every type of site.

The tool we recommend in this video is:

https://www.isitwp.com/free-website-speed-test-tool-for-wordpress/

Another major factor for your site’s ranking and speed is the size of the images on your site. The main steps for reducing the image’s size is to use a tool such as Paint or GIMP to change the width to fit your theme and keep the image dimensions to prevent stretching. That reduction in the size of the image’s pixels reduces the size but there is also the tool to optimize it called TinyPNG which makes the image web friendly.

TinyPng can be found here:
https://tinypng.com/

While this is good for old images, to handle the older images on your site you would want to take a look at the plugin ShortPixel. It will go through your already uploaded images and future images you upload to ensure they fit your needs including the correct width you want the image.

ShortPixel plugin:
https://wordpress.org/plugins/shortpixel-image-optimiser/

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#SEO #SearchEngineOptimization #SEOTutorial

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16 Comments

  • Deepak Kumar on June 3, 2019

    Nice . better than all other.

  • Jalal Ahmed on June 3, 2019

    Nice one mam. I would request you to check Rank Math instead of Yoast once. It's far better than Yoast now. Really appreciate your concern and keep posting informative content for us 🙂

  • Tax Action on June 3, 2019

    Imagify (free vision) is my go to, but I need to stop being lazy and try to compress them myself using free online tools like tinypng.
    As for SEO, now that I have a better understanding I have moved over to "The SEO Framework", which is great. Yoast is the best starting point for beginners I would agree. Great Vid.

  • James Wilan Rebutica on June 3, 2019

    Do you have a way To speed up webpage load time ?

  • Life with Pal on June 4, 2019

    I've found an optimizer plugin to be helpful. I've also found that the regenerate thumbnail plugin helps as well. Thanks for the info.

  • Milena Manolova on June 4, 2019

    That was awesome! Thank you so much!

  • Mr.B Mondal on June 10, 2019

    I want to show 6 post instead of 10 in my homepage, do i need to change only "Blog pages show at most" to 6 or i also need to change "Syndication feeds show the most recent" to 6 . Pls help

  • SavvyVenice on June 17, 2019

    Hi,
    You mention different plugins, is it true that many of them will slow the site down?

  • SBNKlima.com on July 1, 2019

    Thanks for the video! Very informative!

  • Florida Fun Travel on August 3, 2019

    If I compress the images on my site – will it risk messing some of them up?

  • Judy Sellwood on June 4, 2020

    I love this, thank you so much. Image optimization starting tomorrow.

  • Run Like A Drain on June 16, 2020

    Just wanted to say how good your videos are I've watched lots since I first found you and they have saved me so much time. Please keep up the good work and thank you.

  • Coach Ben on June 29, 2020

    Gravity forms is pretty awesome too!

  • Varsha Raj on July 18, 2020

    Glad to find a woman explaining!! Not many female digital marketers on Youtube :)!

  • MD Yousaf on October 5, 2020

    Thank you for uploading this video it was very easy to understand and apply technical seo concepts

  • Haroon Malik on November 27, 2020

    Video Title says (Technical SEO Tutorial: 5) but there is no Playlist of Technical SEO in your channel Playlist section….
    Can you share the link so I can watch other videos too related to technical SEO.

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